How 3D Data Visualization Solutions Can Transform Your Business

March 14, 2023

In today’s business world, data visualization is essential for making informed decisions. While two-dimensional (2D) visualizations have been the norm, the rise of three-dimensional (3D) data visualization solutions is now transforming the way businesses make sense of their data. Here we’ll explore the benefits of 3D data visualization software and solutions and why they are becoming increasingly popular.

Where is 3D visualization used?

3D data visualization tools are used in a wide range of industries, including healthcare, manufacturing, architecture, engineering, construction, and finance. For example, in healthcare, 3D imaging is used to visualize the human body in a more accurate and detailed way. In manufacturing and engineering, 3D visualization is used to create 3D models of products and machinery to improve production efficiency. In finance, 3D visualization is used to represent financial data in a more intuitive and easy-to-understand way.

How do you represent data in 3D?

Representing data in 3D involves creating a three-dimensional space with data points plotted in that space. This is typically done using software that allows users to manipulate the data and view it from different angles through computer-generated imagery. Some 3D visualization tools also allow users to add animations and interactive elements to the visualization, which can provide even more insights.

In architecture and interior design, for example, this can be done through 3D software like Point Clouds, BIM, 360 Images, and architectural visualizers. 

What are the advantages of 3D data visualizations as opposed to 2D?

There are several advantages of using 3D data visualizations as opposed to 2D:

  • Better spatial representation: 3D graphics and 3D renderings provide a more accurate and intuitive representation of spatial relationships between data points. This is particularly useful when working with complex data sets that involve multiple variables.
  • Increased engagement: 3D visualizations are more engaging and interactive than 2D visualizations, making it easier for users to explore and understand the data. This can lead to more insights and better decision-making.
  • Improved communication: 3D visualizations are often easier to communicate to non-experts, such as stakeholders or clients. This is because 3D visualizations provide a more realistic and intuitive representation of the data, making it easier to explain complex ideas.
  • Better insights: 3D visualizations can help users identify patterns and trends that may be difficult to see in 2D visualizations. This is because 3D visualizations provide a more complete view of the data, allowing users to see relationships that may be hidden in 2D visualizations.

How Can 3D Visualization Transform Your Business?

A 3D Visualization of blueprints

3D visualizations can transform your business in several ways which can lead to better business intelligence, lay the groundwork for better product design, expand the horizons of data science, and much more. Here are some real-life examples:

  • Better understanding of complex data: 3D visualizations can help you better understand complex data sets that involve multiple variables. By providing a more intuitive and accurate representation of spatial relationships between data points, 3D visualizations can help you identify patterns and trends that may be difficult to see in 2D visualizations. Data analysis through 3D visualization is accurate and understandable. 
  • Improved collaboration: 3D visualizations can be shared with team members or clients, making it easier for them to understand and engage with the data. This can lead to better collaboration and more informed decision-making.
  • Increased efficiency: 3D visualizations can help you identify inefficiencies in your business processes by visualizing data in a way that highlights areas for improvement. By identifying areas that need attention, you can make changes that increase efficiency and reduce costs.
  • Enhanced marketing and communication: 3D visualizations can be used to create compelling marketing materials that showcase your products or services. By providing a more realistic and interactive representation of your offerings, you can better communicate their value to potential customers.
  • Improved training and education: 3D visualizations can be used to create interactive training and educational materials that help employees learn complex processes or concepts. This can lead to faster onboarding and increased productivity.

Overall, 3D visualizations can transform your business by providing a more accurate, engaging, and intuitive representation of data. Whether you work in healthcare, manufacturing, engineering, or finance, 3D data visualization solutions can provide valuable insights and help you make more informed decisions.

What Are 3D Data Visualization Examples in the AEC Industry?

  1. Design visualization: 3D visualization is used to create realistic and detailed visualizations of building designs. By creating 3D models of buildings and structures, architects and designers can better understand the spatial relationships between different elements and test different design ideas.
  2. Virtual walkthroughs: 3D visualization is used to create virtual walkthroughs of buildings and structures. This allows architects and clients to visualize the finished product before construction begins, and make any necessary changes before construction begins.
  3. Construction planning and scheduling: 3D visualization is used to create detailed construction plans and schedules. By visualizing the construction process in 3D, project managers can identify potential issues before they occur and optimize the construction schedule for efficiency.
  4. Safety planning: 3D visualization is used to create safety plans for construction sites. By visualizing the construction site in 3D, safety managers can identify potential hazards and create safety plans that mitigate risk for workers.
  5. Marketing and sales: 3D visualization is used to create realistic and engaging marketing materials for buildings and structures. By creating 3D visualizations of the finished product, developers and real estate agents can showcase the building or structure to potential buyers or tenants, providing a more realistic and engaging representation of the finished product.

Takeaways

In conclusion, 3D data visualization solutions can transform the way businesses make sense of their data. By providing a more accurate, engaging, and intuitive representation of data, 3D visualizations can help users identify patterns and trends that may be difficult to see in 2D visualizations. Whether you work in healthcare, manufacturing, engineering, or finance, 3D data visualization solutions can provide valuable insights and help you make more informed decisions.

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Ivan Marten

Senior Partner Emeritus at Boston Consulting Group

Ivan Marten is a senior partner emeritus at Boston Consulting Group. He is also a member of JP Global Digital Advisory Board as from April 2019. He has supported various companies in the energy, Oil & Gas, power, and environment sectors on developing their strategic visions for over 30 years. Ivan holds a degree in economics and business administration, and a Ph.D. in business administration and economics from the Universidad Autónoma de Madrid. He was named one of the" Top 25 most influential consultants of the year by Consulting Magazine in 2003.

Javier San Juan

President of the Latin America Region at L’Oreal

Javier is the president of the Latin America region at L’Oreal. He is a member of JP Global Digital Advisory Board as from January 2019. He has over 27 years of experience with a world leading cosmetic company where he held various positions across Europe and the Americas. Javier holds a master’s degree in Law, a master’s degree in Economics from the University ICADE in Spain, and a Diplôme HEC from the Hautes Etudes Commerciales de Paris He is the co-founder of Gibraltar Corporation and is one of the advisory board members.

Elizabeth Coronado

Co-Founder and Head of Marketing

Elizabeth graduated cum laude with a bachelor’s degree in Organizational Communication. She has three years of experience supporting the management of internal and external communications. She holds a Digital Marketing Certificate from the University of Miami.

She works hand-in-hand with multiple departments including Quality Management System, Human Resources, and Marketing. She is currently involved in the process of raising funds.

Argenis Pelayo

Product Manager

Argenis has a bachelor's degree in Geophysical Engineering and an MBA. 

Argenis is experienced in the implementation of agile methodology, and project planning. He is knowledgeable in C++, MATLAB, and Python programming languages. He has almost two years of experience in his field.

King Yung

Data Processing Specialist

King is a mechanical maintenance engineer with an MBA. He has almost 15 years of experience in the oil & gas industry. In the last five years, he has specialized and certified in laser scanning. He is focused on industrial data processing in Panama, the Republic of Panama.

Eduardo Colmenares

Technical Sales

Eduardo is a mechanical engineer with an MBA. He has more than 10 years of experience in the construction and oil & gas industry. In the last five years, he has specialized and is certified in laser scanning. Eduardo has focused on leading industrial asset digitalization in the Kingdom of Saudi Arabia.

Valentin Malave

Project Leader

Valentin is a civil engineer with almost 20 years of experience as a project engineer. In the last two years, he has focused on leading industrial asset digitalization in Houston, TX. He has specialized and is certified in laser scanning.

Ana Gutierrez

Project Leader

Ana has 10 years of experience in the design and engineering area of telecommunications and networks, and digitalization. In the last four years, she has specialized and certified in laser scanning.

Customer and results-oriented. She holds a Bachelor’s degree in electrical, electronics, and communications engineering, a Master in Management, and a MBA.

Roberto Ocando Morales

Research & Development Leader

Roberto holds an associate degree in information technology and a law degree. He has an MBA and a specialization in strategic senior management.

He has been a scrum master focused on software and applications development. He has 24 years of experience in his field.

He was second place within the 100 Best Technology Projects Executed in Venezuela in 2006- according to IT Manager 100 Empresas High-Tech 2006

Marvelys Gonzalez

Head of Operations

Marvelys is a civil engineer with a master in project management and specialized in project design and hydraulic engineering. She also holds an MBA and a master in Big Data & Business Intelligence.

She has more than 17 years of experience in her field, and for the last three years, she has focused on industrial data processing. She is located in Mexico City (DF).

Hernan Ocando

IT Team Leader

Hernan has more than 20 years of experience in computer science, cryptography, IT, data center design, telecommunications, and digitalization.

He also has experience as an information security management system auditor, and data processing platform manager in both private and public corporations.

Hernan holds a bachelor’s degree in Computer Engineering and a master in Computer Science, Finance, and Strategic Management.

Freddy Martinez

Partner and President

Freddy is a successful senior executive with more than 35 years of experience supporting global companies in their growth.

Freddy is a strong business development professional with an MBA from The Wharton School and an MSE focused on materials science & engineering from The Moore School, University of Pennsylvania. Both degrees were simultaneously earned from 1984 to 1986.

Daniel Coronado

COO & Co-Founder

Daniel is the chief operating officer and co-founder of JP Global Digital. He is responsible for leading the entire overall global operations of JP Global Digital and the implementation of organic growth.

Daniel has a law degree. He has over 25 years of experience founding and developing a series of corporations in the agricultural, mining, construction, and technology sector since 2015.

Ysaac Coronado

CEO and Co-Founder

Ysaac is the CEO and co-founder of JP Global Digital. He is responsible for the overall business performance of JP Global Digital and is highly committed to the development of high-quality 3D digital solutions and to obtain the highest level of client satisfaction and growth for the Oil & Gas, Large Industrial, and Maritime Sectors.

Ysaac has a law degree with a specialization in corporate law. Ysaac has over 25 years of experience founding and developing a series of corporations in the agricultural, mining, construction, and technology sector since 2015.